Back in the fall of 2007 my second book, Identity Crisis!: 50 Redesigns That Transformed Stale Identities into Successful Brands, was released by How Books. It's always the hope of any author that their book will have some longevity - or take on a life of its own. I was very pleased when I contacted by the editors at the recently revamped GraphicDesign.com with an expressed interest to take a new look at Identity Crisis!. With copies of the book still available online, and in the design section of some bookstores, I appreciate the GraphicDesign.com review.
© 2012 Jeff Fisher LogoMotives
