Toot! Toot!*:

Jeff Fisher LogoMotives biz card designs recognized

Three business card designs by the firm Jeff Fisher LogoMotives have been published in new graphic design books. The identifying card for Jeff Fisher LogoMotives is featured in the book The Big Book of Business Cards from David E. Carter. The letterpress card, produced by the Portland company Oblation Papers & Press, features Fisher's train-themed logo which has been honored with many international design awards.

The other design recognized in the The Big Book of Business Cards is the two-sided business card for Pearl Real Estate. Although the logo designed by Jeff Fisher LogoMotives is still in use in the signage on the company's headquarters, a new logo and business card now represents the firm.

Japanese publisher PIE Books has included the calling card for Portland hair salon Slick in their latest book, World Business Cards Today. The card features the a silver foil stamp of the logotype on the front and limited contact info on the back. The rectilinear card, with rounded corners, mimicks the actual logo for the company. The logo is also featured in the books LogoLounge: 2,000 International Identities by Leading Designers, the Japanese book New World Logo and The Big Book of Logos 4.

* If I don't "toot!" my own horn, no one else will

© 2006 Jeff Fisher LogoMotives

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