Designer/author Jeff Fisher takes readers ofThe Squall Line for a ride on the 'Paper Train'

In his 'Paper Cuts' article series, designer Tad Dobbs - of the Texas design firm Creative Squall - interviews printers, paper reps, and designers for their insights into how paper can strengthen the brand of a business or organization. The third piece in the series, 'All Aboard the Paper Train', features the experiences and thoughts of 32-year print design veteran Jeff Fisher, of the Portland-based firm Jeff Fisher LogoMotives.

Check out other interviews with Jeff Fisher.

© 2010 Jeff Fisher LogoMotives.

A look back at '09: Interviews with Jeff Fisher

This year brought about some incredible opportunities to be interviewed by design sites and various blogs:

• Braintalk with Jeff Fisher, Sharebrain (Read more here.)

• Interview Series: Jeff Fisher on Success And Freelancing, Freelance Show (Read more here.)

• Interview with Jeff Fisher LogoMotives' Jeff Fisher, PsPrint Design and Printing Blog (Read more here.)

• Jeff Fisher LogoMotives: Toot! Toot! (Two Parts), Neenah Paper: Against the Grain (Read more here.)

• Designers' Couch: Interview with Jeff Fisher (Read more here.)

• 'Make it Big' by Blogging an Interview with Jeff Fisher and Sheri L Koetting, The Creative Group e-Zine (Read more here.)

• People to Watch in 2009, Graphic Design USA - GDUSA (Read more here.)

© 2009 Jeff Fisher LogoMotives

Clickety-clacks along the LogoMotives tracks

The month of September brought numerous mentions and sightings of Jeff Fisher LogoMotives out there online and in the blog-o-sphere:

• How Do Creative People Use Twitter? • By way of a LinkedIn discussion group, author Aliyah Marr asked how creative people made use of Twitter. Responses were presented on her Fresh Asylum blog. [09.29.09]

• Interview with Jeff Fisher LogoMotives' Jeff Fisher • The online print resource PsPrint interviewed me about me design career for their designer resource blog. [09.28.09]

• Self-Promotion the Social Way • My article, written for the October issue of HOW Magazine, is posted on the publication's web presence. More information is available on the Jeff Fisher LogoMotives blog-folio. [09.25.09]

• Episode 5 – Social Networking with Jeff Fisher • Thomas James, the force behind Escape from Illustration Island, interviewed me about using social networking as a marketing tool for the site's podcast. The interview was syndicated on the website Illustration Mundo. Read more about it on bLog-oMotives. [09.21.09]

• Put on Your Best Face: Designers Discuss Quality Typefaces • Brian Hoff, of The Design Cubicle, used Twitter to ask the question "If you could purchase one quality typeface what would it be and why?" My response was included in his blog entry. [09.15.09]

• Designing A Church Logo? Some Things to Remember • In his eGrace Creative blog entry, designer Brandon Cox was kind enough to include a link to some very nontraditional church logos I have created. [09.09.09]

• Book Contributors: Breaking Into Freelance Illustration • It's always great to be included in someone's book. I learned of being included in online pal Holly DeWolf's new volume, Breaking Into Freelance Illustration, through her blog post. In the book, my title of "Engineer of Creative Identity" and my tagline/mission statement are used as examples. [09.03.09]

• Jeff Fisher of Logomotives: Toot! Toot! (Part Two) • The second installment of my interview with Neenah Paper, for their "Against the Grain" blog, presented additional thoughts on social networking, the design work of those I admire, and more. The first part of the interview was posted on the blog in late August. [09.02.09]

Clickety-clacks along the LogoMotives tracks

During the month of August, quite a few mentions and sightings of Jeff Fisher LogoMotives showed up in the blog-o-sphere:

• Freelancing Finesse • The annual Creative Freelancer Conference recently was held in San Diego. The article "Freelancing Finesse," from The Creative Group was recently posted as a resource for attendees. The piece includes some business advice from yours truly. [08.09]

• My Top Ten People to Follow on Twitter • I appreciate the compliment conveyed by designer Robb Clarke in selecting his top tweeters to follow. [08.30.09]

• Jeff Fisher of Logomotives: Toot! Toot! (Part 1) • A long-time favorite supplier, Neenah Paper, recently interviewed me - about my work, social networking, design inspirations and creating a work-life balance - for their "Against The Grain" blog. Part two of the discussion was actually posted in earlier September - here's the link. [08.27.09]

• "Experience Matters" • It was nice to see my face pop into view in the YouTube video from the folks at the Summit International Awards as they celebrate 15 years of the Summit Creative Awards. [08.22.09]

• A Study in Black and White Logos: Designer Jeff Fisher shares some of his past mono-color logo work. • A great deal of Internet traffic came my way due to CreativePro.com posting a mention about a bLog-oMotive post regarding my one-color identity design efforts. [08.13.09]

• 5 Logos Extraños Que Tuvieron Éxito • A Google alert brought to my attention the fact the Jeff Fisher LogoMotives identity had been featured on the Marcas y Simbolos blog. Loosely translated, it's not bad to have my logo considered "intense and perfect." [08.11.09]

• Quickies: Ten Readable Branding Books • From Fuel Your Branding came a blog post listing my book, Identity Crisis!: 50 redesigns that transformed stale identities into successful brands, one of the 10 most readable books on the topic of branding - along with volumes by Alina Wheeler, Marty Neumeier, Seth Godin and others. [08.10.09]

• 40 Weird and Playful logos – A Double treat! • On the Graphic Design Blog, Charles B Johnson categorizes my "Two Boys in a Bed on a Cold Winter's Night logo as "weird" and my concept for the C.A.T. identity as "playful." (shown above) [08.05.09]

© 2009 Jeff Fisher LogoMotives.

Neenah Paper "toots" about identity designer and author Jeff Fisher on "Against The Grain" blog

I've been a fan of Neenah Paper products my entire 30+ year career, especially when I've needed quality stock for stationery packages designed for my varied clientele. However, I didn't have a personal relationship with the company until we started following each other on Twitter. (You'll find Neenah at @NeenahPaper and my ID is @LogoMotives) We really began to interact on Twitter while I was at the HOW Design Conference in Austin this past June. Since then we've had kind of an online "mutual admiration society."

A couple months ago, the offical Neenah "tweeter" (Jamie Saunders, Public Relations for Fine Paper) suggested that I be interviewed for the company's blog presence, Against The Grain. When interviewed, I was asked about social networking, my personal and career history, those in the design industry whose work I admire, creating a work life balance and more.

Part one of of Jeff Fisher of LogoMotives: Toot! Toot! went live last week. Jeff Fisher of LogoMotives: Toot! Toot!, Part 2 was posted earlier this week.

Making use of social networking led to this great promotion opportunity for my business - and I've used Twitter, Facebook, my Facebook fan page and other such methods to announce the fact. Neenah Paper, a company that certainly understands the value of social networking as a marketing and education tool, has done the same through their own Twitter and Facebook presences.

Thanks Neenah! See you in the cyber-sphere. Tweet! Tweet!

© 2009 Jeff Fisher LogoMotives