The latest Logo Notions column has gone live on Creative Latitude. Check out the rules that guide logo designers in Using, fusing and abusing “the rules” of logo design.
© 2006 Jeff Fisher LogoMotives
Using, fusing and abusing “the rules” of logo design
Over 35 years ago I was designing my earliest logos. Since then some basic principles, or rules, about designing identities have always stuck with me and guided my efforts in the development of graphic symbols to represent businesses, organizations and events. Curiosity about the rules used by other designers, led me to ask Jeff Andrews of Jeff Andrews Design, SKA Studios' Sheri Audette, and Steve Gordon, Jr. of RDQ to share their personal experiences in regards to logo design guidelines.
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