Toot! Toot!*: Jeff Fisher LogoMotives

featured in Creatively Self-Employed

Jeff Fisher, the Engineer of Creative Identity for the design firm Jeff Fisher LogoMotives, is featured in the recently released book Creatively Self-Employed: How Writers and Artists Deal with Career Ups and Downs, by writer Kristen Fischer. In the book, more than 65 creative types - writers, designers, painters, illustrators and others - speak out about dealing with rejection, coping with loneliness and building strong businesses. Any creative professional, either starting an new business venture or looking to give their existing efforts an infusion of inspiration, will find the volume a valuable resource.

The author says she included Fisher as "a Creative Profile in a chapter about support, and also to discuss how to stay physically healthy - and what can happen when we don't."

Jeff Fisher has worked independently as a graphic designer, specializing in logo design, for all but three years since moving to Portland, Oregon in 1980. Since then he has received over 500 regional, national and international design awards for his logo design efforts, and his work is featured in over 80 books about logos, the business of design, and small business marketing. He shared many of his own business experiences in his initial book, The Savvy Designer's Guide to Success, which was released in 2004. A second book, Identity Crisis!, is currently in production and will be on bookstore shelves in the fall of 2007.

Other "creative types" featured in the book include "real world" industry friends Ilise Benun, Von Glitschka, Cat Morley - founder of Designers Who Blog, and Neil Tortorella. The experiences of cyber acquaintances Art Javid, Kristen King (also a recent client), Calvin Lee, Chris Tomlinson, and Tamar Wallace are also highlighted.

Kristen Fischer is a New Jersey copywriter with a wide range of print and Web copywriting experience. More information about the author, and her first book, is available at her Creatively Self-Employed website

Creatively Self-Employed is available through online booksellers such as Barnes & Noble and

Note: Photo courtesy of Kristen Fischer

(*If I don't "toot!" my own horn, no one else will.)

© 2007 Jeff Fisher LogoMotives

1 comment:

Mayhem Studios said...

Congrats Jeff! Thanks for the mention. :)

- Cal