Identity Crisis! teaser No. 9

My upcoming book Identity Crisis!: 50 redesigns that transformed stale identities into successful brands features 50 case studies of identity re-designs and rebranding with the application of the new business images. Projects showcased include "mom and pop" businesses, major corporations, educational facilities, nonprofit organizations, government agencies and more.

Design entities from around the world, from one-person operations to major industry firms, submitted work for possible inclusion in the book. With a series of Identity Crisis! blog entries I have been announcing the firms and projects that are included in the book. Each re-design is an Identity Crisis! chapter.

Here is the fifth, and final, installment of ten re-design case studies included in the book, listed by project featured and firm responsible for the effort:

Canton Crossing
Round2 Communications (now R2i) • Baltimore,, MD USA

Mayhem Studios
Mayhem Studios • Los Angeles, CA USA

Vancouver Aquarium
Subplot Design Inc. • Vancouver, BC Canada

Frivole Couture
Breathewords • Caldas da Rainha, Portugal

The Boyd Center for Integrative Health
b-design • San Diego, CA USA

Murray's Jewelers
nHarmony, Inc. • Muncie, IN USA

Weyerhaeuser Company - iLevel
Hornall Anderson Design Works • Seattle, WA USA

Slipstream Design
Modern Dog Design Co. • Seattle, WA USA

Sigma Chi
Brainforest, Inc. • Chicago, IL USA

American Technion Society
Shapiro Design Associates Inc. • Irvington, NY USA

I will continue to use the Identity Crisis! blog to post additional related news items and notes. The book is scheduled for an early October release.

© 2007 Jeff Fisher LogoMotives

1 comment:

kristen said...

So excited for you, Jeff:)