Identity Crisis! teaser No. 12

Here's another sneak peek at my new book, Identity Crisis!: 50 redesigns that transformed stale identities into successful brands

The above is the third spread of the Sheridan's Lattes and Frozen Custard identity re-design submission from the folks at Willoughby Design Group. The opening spread was posted in Identity Crisis! teaser No. 1 and a second image was revealed in Identity Crisis! teaser No.8.

Identity Crisis! has received some great design industry reviews. You'll find much more information about the book on the Identity Crisis! blog. Look for the book on your bookstore shelves and through all online booksellers.

Image: Copyright © 2008 Jeff Fisher • Used with permission of author and HOW Books, an imprint of F+W Publications, Inc.

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