'Identity Crisis!' - and all other books - 50% offat HOWBookstore.com through 11.28

For a limited time my book, Identity Crisis: 50 Redesigns That Transformed Stale Identities into Successful Brands, and all other HOW Books offerings are 50% off at HOWBookstore.com. From November 25 through November 28 take 50% off suggested retail on book orders of any size from the entire selection of books. Include coupon code BLACKFRIDAY when ordering to receive savings at checkout.

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