A toot! toot!,* a cup of coffee & a coffee table book

David E. Carter's latest graphic design book, American Corporate Identity 2006, has hit the shelves of bookstores nationwide. I saw it yesterday while checking out the latest offerings in the design section at Powell's City Of Books. The book features the winning entries from the annual American Corporate Identity design competition. (The deadline for entering this year's awards is December 12.)

Logo designs for two of my Portland area clients are featured in the latest edition of the awards annual. One is the identity for Beaverton architect Thomas Fallon. The Fallon identity is also featured in the book Logo Design for Small Business 2. The other is the logo for Bella Terra Landscape Designs, the firm of designer Tina Olsen Binegar. Her project came about after we met when I spoke several years ago, on the topic of marketing small businesses, at a seminar for the Association of Northwest Landscape Designers.

This morning, while having coffee at DiPrima Dolci (one of my neighborhood home office "conference rooms"), I got to flip through an absolutely beautiful book. It was written by Janet Loughrey, another local client and friend, and features her gorgeous photography. I designed the logo for her business, Janet Loughrey Horticulture Photography, several years ago. Loughrey, whose writing and photography has appeared in such publications as Better Homes & Gardens, Garden Design, Horticulture, Sunset and The Oregonian has produced the book Gardens Adirondack Style. It is an incredible "coffee table book" of photographic images and history of many spectacular Adirondack gardens in upstate New York. It's a book that would be greatly appreciated by any gardening enthusiast.

* If I don't "toot!" my own horn, no one else will

© 2005 Jeff Fisher LogoMotives

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